Born and raised in Chiseldon, Jo brings creativity, optimism and determination to marketing. She acts as the voice of the customer, shaping brand strategy and managing both the physical and the digital presence across the group. Her time at Bicester Village sharpened an instinct for customer relationships that runs through everything she does.
Having worked across Europe, Asia, the USA and the UK, she has picked up a broad view of how people respond to a brand wherever they are. Family matters enormously to her, she loves hosting and will not let a guest leave hungry, and her taste in music runs from Bonobo and Kraftwerk through to classical. A former All England Ballet Champion at twelve, she has never stopped putting creativity to work.
